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A company's strategy has always to be proactive...

A company's strategy has always to be proactive in nature. Is it correct ?

A company's strategy has always to be proactive in nature. Is it correct ?

0
Jeeba Mar. 08, 2018

This statement is not correct.

A strategy is the combination of both proactive actions and reactive actions by the management. Reactive actions are required to address unanticipated developments and environmental conditions.

Thus, every strategic decision of company is the result of proactive and deliberate management actions.

A company's strategy has always to be proactive in nature. Is it correct ?

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