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Axis Bank and Fibe Launch India’s First Numberless Credit Card with Zero Joining Fee and Lifetime Zero Annual Fees

Axis Bank and Fibe Launch India’s First Numberless Credit Card with Zero Joining Fee and Lifetime Zero Annual…

Axis Bank and Fibe have partnered to introduce the first numberless credit card in India. This innovative credit card features a unique design with no card number, expiry date, or CVV printed on the plastic card. Instead, customers can access the card details through the Fibe mobile application, enhancing security and privacy. The card offers up to 3% cashback on online food delivery, local commute, and entertainment, as well as 1% cashback on all online and offline transactions. Additionally, it provides access to domestic airport lounges, fuel surcharge waiver, and other exclusive offers. With zero joining fee and zero annual fees for a lifetime, this credit card aims to prioritize customer security and convenience.

Key Takeaways:

1. Introduction of the first numberless credit card in India by Axis Bank and Fibe.

2. Unique design with no card number, expiry date, or CVV printed on the plastic card.

3. Access to card details through the Fibe mobile application for enhanced security.

4. Up to 3% cashback on online food delivery, local commute, and entertainment, and 1% cashback on all online and offline transactions.

5. Access to domestic airport lounges, fuel surcharge waiver, and other exclusive offers.

6. Zero joining fee and zero annual fees for a lifetime, prioritizing customer security and convenience.


The Axis Bank-Fibe co-branded credit card is the first numberless credit card in India. This innovative credit card has no card number, expiry date, or CVV printed on the plastic card. Instead, the card is powered by RuPay and can be linked to any Unified Payments Interface (UPI) applications for various payments. The card offers several benefits, including up to 3% cashback on online food delivery, local commute, and entertainment, as well as 1% cashback on all online and offline transactions. Additionally, it provides access to domestic airport lounges, fuel surcharge waiver, and other exclusive offers.


The key features and benefits of the Axis Bank-Fibe co-branded credit card:

Key Features:

1. Numberless Design: The credit card has no card number, expiry date, or CVV printed on the plastic card. Instead, the details can be accessed through the Fibe mobile application, adding an extra layer of security for customers.


2. Zero Joining Fee and Zero Annual Fees: The card has zero joining fee and zero annual fees for a lifetime, making it an attractive option for customers.


3. Cashback Offers: Cardholders can enjoy up to 3% cashback on online food delivery, local commute, and entertainment, as well as 1% cashback on all online and offline transactions. The total cashback amount is restricted at Rs 1500 per month.


4. Powered by RuPay: The credit card is powered by RuPay, allowing customers to link it to various UPI applications such as Google Pay, Paytm, PhonePe, etc., for online payments.


5. Additional Benefits: The card provides access to four domestic airport lounges per year, fuel surcharge waiver for fuel spends between Rs 400 and Rs 5,000, and other exclusive offers such as Axis Dining Delights, Wednesday Delights, End of Season Sales, and RuPay portfolio offerings.

Customer Security and Convenience:

The move towards a numberless credit card aims to enhance customer security by reducing the risk of identity theft or unauthorized access to card details. By storing the card details behind a secure login on the Fibe mobile application, even if the physical card is lost, the customer’s details remain secure. However, it is important for customers to be familiar with mobile applications to control the card, as this design is primarily targeted at digital-savvy customers.

Availability:

The Axis Bank-Fibe co-branded credit card is available to Fibe’s customers on the Fibe app.

Industry Impact:

The introduction of the first numberless credit card in India represents a significant innovation in the credit card industry, prioritizing customer security and convenience. This move sets a fresh benchmark in the credit card industry, aiming to empower users with a safe and secure payment ecosystem while offering the convenience of UPI payments.

Statements from Officials:

Sanjeev Moghe, President & Head, Cards & Payments, at Axis Bank, emphasized that the numberless Axis Bank card prioritizes the security of customers.


Akshay Mehrotra, Co-Founder and CEO of Fibe, expressed the aim to empower users with a safe and secure payment ecosystem, coupled with the convenience of UPI payments, thereby establishing a fresh benchmark in the credit card industry.


In summary, the Axis Bank-Fibe co-branded credit card introduces a new era of credit card design and functionality in India, focusing on enhanced security, customer convenience, and attractive benefits for cardholders.

FAQ:

Q1: How can customers access the card details without the card number, expiry date, or CVV printed on the plastic card?

A1: Customers can access the card details through the Fibe mobile application, which provides a secure login to view the necessary card information.


Q2: What are the cashback offers provided by the Axis Bank-Fibe co-branded credit card?

A2: The card offers up to 3% cashback on online food delivery, local commute, and entertainment, as well as 1% cashback on all online and offline transactions. The total cashback amount is restricted at Rs 1500 per month.


Q3: Where can customers avail the benefits of the numberless credit card?

A3: The Axis Bank-Fibe co-branded credit card is available to Fibe’s customers on the Fibe app.