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Demarketing strategies may aim to reduce demand t…

Demarketing strategies may aim to reduce demand temporarily or permanently. Is it correct ?

Demarketing strategies may aim to reduce demand temporarily or permanently. Is it correct ?

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Jeeba Mar. 16, 2018

Yes, demarketing is a marketing strategy to reduce demand temporarily or permanently. It means that the aim of demarketing is not to destroy demand, but only to reduce or shift it. This happens when the demand is too much to handle.