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HiSuppose a car manufacturing company is plann...

HiSuppose a car manufacturing company is planning to launch car in the foreign market for the f...

Hi

Suppose a car manufacturing company is planning to launch car in the foreign market for the first time. What would be the growth strategy in this case as per the Ansoff's Product-Market Growth Matrix ?

0
Jeeba Mar. 16, 2018

The growth strategy in this case is market development.

Here a car manufacturing company ventures into foreign markets. It refers to a growth strategy where the business seeks to sell its existing products into new markets.

Hi

Suppose a car manufacturing company is planning to launch car in the foreign market for the first time. What would be the growth strategy in this case as per the Ansoff's Product-Market Growth Matrix ?

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