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Asked by Rashmi on :Feb. 28, 2018

I heard "Concentric diversification amounts to un…

I heard "Concentric diversification amounts to unrelated diversification", is this true?

I heard "Concentric diversification amounts to unrelated diversification", is this true?

0

Chiranjibi Mar. 08, 2018

No it isn't. In Fact, it's the other way around.

Concentric diversification amounts to related diversification. Concentric diversification takes place when the products or services added are in different industry but are similar to the existing product or service line with respect to technology or production or marketing channels or customers.

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